With the expected acquisition of AirTran by Southwest going through, this combination may give pause to several competing carriers that are planning on increasing their fees in the near future.
Southwest, despite its size, has not been taken seriously by the legacy carriers since they primarily operate point-to-point routes and do not have major presence in key markets, major hubs and airports.
Now with the AirTran addition, the Southwest livery colors will start showing up in LaGuardia, Washington National, Dulles, Boston, Atlanta and other airports.
The Southwest campaign "Bags Fly Free" will carry more weight (no pun) and so would their low change/cancellation fee, especially that rumors are beginning to circulate that major carriers are contemplating increasing the penalties on change fees on domestic travel from $150 to a whopping $300.
www.premieretravel.com
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